Welcome to grassroots salon
After working as a senior stylist & cutting educator in an Aveda salon for over a decade, Cheson Holtzclaw decided it was time for a change. With her family's support & the vision of providing the triad with the best Aveda experience possible, Grassroots was brought to life! Cheson & her sister, Jennifer Couch, are co-owners along with their parents, Richard & Sheri Mack. They brought Cheson's longtime managerial colleague, Tara Murphy, on board to assist in this massive endeavor. This dream team has put together an amazing menu of services & staff to serve our guests. Our emphasis is placed on quality and the overall Aveda experience our guests receive. We offer a retail store with the complete line of Aveda products, showcasing our beautiful full service hair salon and spa, while using Aveda professional products exclusively Our new salon opened in 2010 and we would love for you to experience what we have to offer.
